Nathan’s Famous Product Pages

Designed a series of product-focused web pages for Nathan’s Famous that balanced bold brand personality with clear, conversion-driven design. Each page highlighted key product details through appetizing visuals, strong typography, and streamlined layouts that made it easy for users to explore flavors, features, and brand storytelling. The work aimed to modernize the digital shopping experience while staying true to Nathan’s iconic, New York-rooted identity.

Designed in Figma

All Products Landing Page

Desktop and Mobile | Live version here

Product Category Page

Desktop and Mobile | Live version here

Product Detail Page

Desktop and Mobile | Live version here